11 Lessons I’ve Learned About Successful Blogging
1) Blogging is simply practice in dispensing advice.
2) You’re following is simply a reflection of how great your advice is.
3) People will pay a lot for good advice. But while you’re learning, you have to give it away for free. In return people will pay you with attention.
4) Dispensing advice is analogous to pitching a solution. People will use your advice or buy your solution only if you can show that you deeply understand their problem.
5) One of the very best ways to show you deeply understand someone’s problem is to write a narrative that resonates with them to their core. This is often achieved with a Manifesto.
6) The best advice teaches you something new and is actionable. It should answer, “So what do I do now?”
7) Business principles still apply to blogs, so your blog must solve a problem for a customer segment in the market.
8) There is need for advice about business and money, sales and marketing, spirituality and purpose, and health and relationships.
(Got this one from The Education of Millionaires)
9) The only way to get better at anything is to do it a lot. Your advice will get better the more you dispense it and see the results.
10) With any endeavor you need a small army to help you. The only way to create a small army is to ask for help. Don’t worry, asking for help is flattering for the people you ask.
11) Give your small army specific responsibilities, hold them accountable, and celebrate their success and you have just given them a feeling of importance and meaning.